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Interview of Todd Spears: How he Built and Sold a Biz for $2 million - October 2020

Want to hear the story of how someone built a digital business and sold it for $2 million? Listen to this episode of the Cubicle Liberation Podcast I’ve know Todd for a while now and I learned a lot of interesting things about him while interviewing him. I also think there are some very powerful …

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Critical SEO and Digital Marketing Knowledge and Skill Development - October 2020

Ignorance is not bliss. Learning, growing, testing your skills, building your understanding are all critical to your success. However, it is difficult in our industry to tell fact from fiction when it comes to training — especially as you’re getting started. There are a lot of aggressive sales tactics that work quite well and some …

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Client SEO Pricing Discussion - October 2020

I got the following question a while back about Client SEO Pricing in the Operation Day Job Liberation Facebook Community — Full URL directly to discussion. Have some challenges with pricing SEO for national client. Metrics are taken from 3 sources Ahrefs (skewed badly on KWs competition), UberSuggest and serped : Volume 490-590 with trend …

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The Most Important Efficiency/Productivity Metric Is… - October 2020

The most important efficiency metric when working in a semiconductor factory 🏭 (the places that make processors that go into your computers, phones, and everything else) is just as important to your success… On one end you start with a wafer (thin & disc shaped) of silicon. On the other end you have a lot …

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Off Page SEO Backlink Building Step by Step Tutorial for Beginners - October 2020

Off Page SEO (Link Building) is CRITICAL to your success with ranking your website(s) in Google’s search engine results pages. It has been critical since Google was first founded! …and it is still critical today — about 20 years later! The exceptions to where it wouldn’t be critical would be if you are targeting noncompetitive …

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Example of a Poorly Positioned, but overall OK Information Product - October 2020

The Super Affiliate System 2.0 seems to be positioned as a whole business model for affiliate marketing… Unfortunately, I think the product is named incorrectly… And the author of the product practices some critical pieces to his business model differently from how he teaches it… Furthermore, he tries to get his students to promote his …

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Uncommon Google Maps Local SEO Tip — Super Localization - October 2020

Here’s an uncommon Maps SEO Tip (related to both Client and Lead Gen SEO): Add super localized signals everywhere you can. 🗺️ Your GMB (Google My Business) maps listing doesn’t just rank in the same place all across a city, but can rank wildly different for difference places within the same city. By super localized, …

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6 Ways To Find Great SEO Information Products and Avoid Scams - October 2020

Ignorance is not bliss. Learning, growing, testing your skills, building your understanding are all critical to your success. However, it is difficult in our industry to tell fact from fiction when it comes to training — especially as you’re getting started. There are a lot of aggressive sales tactics that work quite well and some …

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Long Term Viability of a Career in SEO - October 2020

I want to point out something that will seem counter intuitive at first… SEO will be one of the most stable industries to build your career in over the rest of your life… But, but, but, isn’t SEO always changing? What about Google’s algorithms? Allow me to explain… There are 2 major considerations that both …

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Google Maps SEO Rankings — What is Real? - October 2020

Beware putting too much stock in Maps rankings with any tool or method for checking. They can vary significantly by location of searcher. They can even vary based upon device. You can use 2 different devices at the same IP and get 2 different maps sets. They can vary based upon the time of day. …

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